Why should you work with US?

• We have heard most of the marketing and advertising strategies out there in this industry. We think about ideas you haven't heard of yet.
  
  
• We keep tabs on what the knitting world has to say. We listen FOR you because we know sometimes, you don't have time to.
  
  
• We will help you build on your best attributes because we love them too.
  
  
• We know you know social media is important-- but we also know some of you don't care if you ever Tweet in your lifetime. It's OK to confess, we hear it all the time...... Our feeling is you should spend time on what you do best, which is run a great company. We'll help you do it even better.
  

Leanne Pressly, is jokingly referred to as the "Boss Lady" around here. She's the one who stays up at night brainstorming about new and different ideas to get just a few more fans to your fanpage and jumping up and down when your e-newsletter open-rates skyrocket from the latest video we produced.

Leanne has 15 years in sales and marketing (the last 4 at Interweave Press in the yarn group). She owned a website design and hosting business for 10 years and holds a master's degree in Sociology. She's been a knitter for 22 years so she has behaves like, and certainly thinks like your crazy customers. (ie, she has yarn in every corner of the house and appreciates a good yarn-sale stampede).

Stefanie Goodwin-Ritter picked up a pair of needles in 2003 and taught herself how to knit from a book - which she doesn't recommend, by the way. Since moving to Chicago in 2005, her passion for all things fiber-related has been fed by the wealth of yarn-centric events the city hosts every year.

Having spent four years hand-dyeing yarn for Lorna's Laces, she likes to think she knows a thing or two about yarn, but is always ready to learn more. She's been blogging about her exploits for several years and is very excited to put the sum of her experiences to work for fellow yarn enthusiasts who are just as passionate as she is about yarn & fiber.

Stefanie brings her skills to The Wool Wide Web as an account manager and to help us grow our latest venture, Yarndealer.com,

Sarah Core came to knitting in the mystical, time-honored tradition of old, in front of a crackling fireplace in an old college dorm surrounded by co-eds happily clicking their needles. What brought her back to knitting was the ability to tap into a modern, vibrant network of fellow enthusiasts around the world - in a word, Ravelry.com

She has a master's degree in journalism and has been working with computers since she could hold a mouse. As a lover of yarn, she appreciates the joys of collecting more wool than she could ever use in three lifetimes. She thinks being a great shopper makes for a great salesperson, which is why her love of all things knitting-related translates into a passion for promoting Wool Wide Web clients.

Our AWESOME Subcontractors (did you think we did all this alone?)

Liz Gipson

(pictured left with Irene Schmoller owner of Cotton Clouds- one of our clients)

What can we say about Liz that you don't already know? She's a dynamo in the industry, author of Weaving Made Easy co-host of Knitting Daily TV for its first three seasons, and past president of the Spinning and Weaving Association. Liz brings a background in sales, content marketing, training, and editing that reaches across the media spectrum from traditional to new. She's worked for industry leaders such as Schacht Spindle Company and Interweave Press. Liz brings her passion for content marketing and video production to The Wool Wide Web and is helping us give wings to our little Yarndealer project.

Loose Chicken Software Development

We stumbled upon Loose Chicken right in our back yard and discovered small town attitude with big city skills. WOW can these guys program! This husband-wife-brother team tackles our largest website projects including the custom overhaul of Sanguine Gryphon and the relaunch of Tahki Stacy Charles (coming Fall, 2011). I think Tony is even learning how to knit!

Wiard Web Works-Mark Wiard

Mark and Leanne have been working together in the web world since the mid 1990's when she was a website designer. Mark is a master at Wordpress and our go-to guy for anything related to Google (adwords, webmaster tools, analytics etc). When we need Search Engine Optimization (SEO) that really works, we rely on Mark.

Sadie, our "Official Mascot"

Behind every successful venture is an office mascot who serves to provide a furry back to pet and an alternate perspective when things get a little crazy (and they do!). We have a dog, cat, fish and three chickens in the backyard. Sadie was the only one willing to pose on picture day!